RUNNING. JUST NOT OUR WHOLE PERSONALITY.

THE SHIRTS. THE JOKE'S ON THE BACK.

  • SERIOUS ABOUT THE RUN. NOT OURSELVES.

    PBs are welcome. Pace chat is optional. Coffee afterwards is strongly encouraged.

    SHOP THE SHIRTS 

PACE DOESN'T GET YOU IN.

Attitude does. First 5K, fiftieth marathon, fast day or café jog — if you love the sport without the theatre, you're in.

THE GRAPHIC IS THE POINT.

Minimal on the front. The punchline on the back. Premium-feeling tees designed to earn a knowing nod from another runner.

  • THREE TEES. ZERO INSPIRATIONAL SPEECHES.

    The current line-up. Subtle from the front; unmistakably us from the back.

    SHOP ALL